Do You Ever Feel Like a Hamster on a Wheel?

For years, that’s how I felt.

If you are an Expert, then maybe you feel that way too sometimes.

It’s that feeling that you’re destined to a hectic, fast-paced life where to reach more people with your message, to serve more customers, to generate more revenue, and to earn more money … all you have to do is run a little faster, work a little longer, try a little harder.

If you’ve felt that way than you know it’s frustrating.  You have so much to offer but at the end of the day, there is only one of you.

“Life on the wheel” can be tough.  Don’t get me wrong, you can make a good living … I did for a number of years.  But going all out and being in the “on” position for long periods of time drains you physically, mentally, and emotionally.

You need new ways to serve your customers … ways that don’t make increasing demands on your most valuable resource … you!

It took me years of trial and error, but refining the strategies that worked and discarding the ones that didn’t, led me to develop a framework that propelled my companies to new levels … without working harder, longer, or traveling more.

And here’s the good news … it not only worked for me but for my clients as well.

And now, you can learn my Expert Leverage System!

 Expert Leverage Online!

We conducted a live workshop at the Convention Center in Richmond, Virginia in October of 2015.  This program was the culmination of 16 years of my own personal “trial and error” with these strategies in my own companies.

I spent the last three years developing and refining what would become my Expert Leverage Framework … what I will teach you in this program.  The program is fast-paced and you’ll experience it just like the individuals who attended … but who paid a lot more for the same information.

Here are just some of the things you’ll learn:

  • How to clarify your core products and services and why that’s critical for your success.
  • How the new products and services you create differentiate you in your marketplace.
  • How to leverage your expertise by working through others.
  • How to leverage the awesome power of technology to create new products.
  • How to repackage your offerings as learning solutions … not learning programs.
  • How to generate high margin revenue through licensing deals with your customers.
  • Three different approaches for going from idea to completed project quickly.
  • What key corporate decision makers look for from the vendors they work with.
  • How to get more leverage with the coaching you do.
  • How to generate recurring revenue each and every month through continuity programs.
  • How to sell your products and services into niche markets.
  • How to create a compelling value proposition that resonates with your customers.
  • How to take that all important next step … and get your book published.
  • 17 different strategies for taking what you have today and leveraging it in new ways.

“Chris is an expert on leveraging your intellectual property!”

“The techniques that I’m learning are going to help me build the value of my company and sell the intellectual property at the end of my days. This is essentially my retirement plan.

Don Benson, Managing Partner, ProFusion, LLC

 Here’s exactly what you’ll get:

Module 1

Introduction to the Expert Leverage Model

In this module, I introduce the Expert Leverage framework and the key principles of Expert Leverage.  I also talk about the three general approaches to getting your leverage projects completed:  DIY (Do-it-Yourself), DFY (Done-for-You), and DWY (Done-with-You).

Module 2

Instructor-Led Training

This module is all about leveraging your expertise through instructor-led or face-to-face training, including live virtual training delivered through web-conferencing tools and using a team of certified trainers.

Module 3

e-Learning:  Part One

Module 3 is all about online learning.  You will learn what makes e-Learning good and well … not-so-good.  I’ll introduce the different types of e-Learning and how you can go from classroom materials to online courses.

Module 4

e-Learning:  Part Two

We continue the discussion of e-Learning in this module, taking a deeper dive into specific types of e-Learning including modules, assessments, and simulations.  We also discuss the use of learning reinforcement and building your own branded university.

Module 5

Creating a Compelling Value Proposition

In this module, you will learn how to develop an elevator speech for your company.  A good elevator speech serves as a springboard for building a value proposition for a specific customer.  And you will learn the three things that every great value proposition must do.

Module 6

Licensing your Content

Module 6 covers one of my favorite topics, Licensing.  You will learn in this session why it is one of my favorites, and might just become a favorite of yours, too.  We’ll talk about licensing your ILT materials and providing a Train-the-Trainer approach, and we’ll discuss various methods for licensing your e-Learning assets.

Module 7

Coaching Programs

In Module 7, we talk about coaching.  One-on-one coaching provides tremendous value for the individual being coached, but really affords no leverage for the coach himself. So in this module, we look at ways you can deliver coaching activities to get more leverage.

Module 8

Continuity Programs

The topic for this module is Continuity … how you can continue to add value for your customers over a period of time.  Lots of things you can do here, many of which provide a rich source of recurring revenue for you.

Module 9

Publishing your Book

You won’t want to miss this module.  David Hancock, the Founder of Morgan James Publishing, joins us to help you understand the publishing process and how you can go from great idea to great book.

Module 10

Big Fish, Small Pond

This module is all about my process for selling your products and services into niche markets called “Big Fish, Small Pond.”  In this session, I will walk you through the seven-step process that I have used to generate millions of dollars in revenue in very specific, niche markets.

Module 11

Panel Discussion:  Part One

Module 11 is the first of a two-part panel discussion where I invited key decision makers from large organizations to share how their decision-making process for selecting training partners and keynote speakers.

Module 12

Panel Discussion:  Part Two

The panel discussion continues in Module 12, where you get to hear first-hand what your potential customers are looking for in a partner.  This panel discussion was a big hit, really captivating the audience and providing actionable information that can be used immediately.

Module 13

Building your Roadmap

The 13th and final module, is the roadmap module.  We have covered a lot of ground in these modules and now it’s time for you to develop a plan of action.

Register by September 30, 2017
and receive these special bonus items!

If you register by September 30, 2017, I will include the following special bonus items:

  • One free ticket to my upcoming “LinkedIn for Experts” training – this course and this process will blow you away!  Some of our clients have screamed “turn it off, turn it off” because they were flooded with new connections wanting to learn more about their products and services.  When we release this training, it will be $995 per person!
  • One seat for my 90-minute webinar “The Expert’s Pyramid” where I will teach you how to get laser-focused with your marketing efforts and segment your customers to produce significant results … a $595 value!
  • One 60-minute, 1-on-1 coaching call with me personally, to answer your questions about how to take what you’ve learned and apply it quickly to get more leverage in your business  …..  a $495 value!

That’s over $2,000 in Bonus items!

Our 100% Money-Back Guarantee!

If you are a Trainer, Author, or Speaker calling on business customers, then I KNOW you can use the strategies in my Expert Leverage framework to reach more people, serve more customers, generate more high-margin revenue, and build real value in your business.

So in the next 30 days, you feel like there are no strategies that you can use to get more leverage in your business, I will gladly give you your money back … no questions asked.

I know that won’t be the case, but if it is, the only condition is that you will not receive the bonus items listed in the offer.

So you have ZERO Risk!

What’s Your Investment?

Enroll in the program today and you get lifetime access
to all the modules from Expert Leverage Live! with no reoccurring fees
… plus the three bonus items listed above, worth more than $2,000.

And your entire,
one-time cost,
is only $495!

That’s far less than the price to one of my live events and you get all the bonus items, too …
including a 1-on-1 call with me, not one of my sales coaches or other staff members.

What Attendees Had to Say …

“Expert Leverage Live was great for my growth as an entrepreneur!

“All the topics covered pertained to my business – from social media, to content marketing, to eLearning, to licensing my content – and I learned lots of new ways to apply this information.”

Dr. Shawn Andrews, Andrews Research International

“Expert Leverage Live was an awesome event!”

“What I learned in this workshop has given me the opportunity to take a step back and look at my business in a new light …. and see new ways that I can amplify my work!

Bill Delano, President, Triangle Training, Inc.

“This program totally blew my mind this weekend!”

“Chris has totally blown my mind about the potential of taking my hard earned curriculum that I’ve developed and have many, many revenue streams whether it be e-Learning or apps.  The amazing ways that you can get more business with work you’ve already done I learned in this workshop has given me the opportunity to take a step back and look at my business in a new light!”

Sara Potecha, Managing Principal, Lean Insight, LLC

Frequently asked questions

When and where did this live session take place?

The live session was on October 27-29, 2015 at the Greater Richmond Convention Center in Richmond, Virgina.

How much time will I be spending each week working on this program?

Great question.  I think you should plan on devoting a minimum of 8 hours per week … and that includes the 90-minute bootcamp session and our 60-minute coaching call.

Who attended Expert Leverage Live?

Attendees came from all over the world and were a great mix of Trainers, Authors and Speakers.  Most called on business customers but there were also a few attendees who sell primarily to individuals.

What about materials that were handed out during the workshop ... do I get a copy of those?

Absolutely.  We’ve included a link for you to download a copy of the Expert Leverage Live workbook.

How do I know if this program is right for me?

First, I would say this program works best for individuals that are Trainers, Authors, or Speakers calling on business customers.

Second, I would say that this program is for individuals who are Experts in their profession.  This is not a program for building your expertise … it’s for leveraging the expertise you already have.

And third, I would say that I created this program for those individuals who are successful on a given level, but are looking for strategies to help them breakthrough to new levels.  They want to reach more people, serve more customers, and generate more revenue.

Do you offer a Guarantee?

We do offer a 30-day money back guarantee, no questions asked.

But if you want a refund … you will not be able to receive any of the three bonus items.

Will you be doing another Expert Leverage Live event soon?

Maybe … but we replaced this event with our new Expert Leverage Bootcamps.  Our bootcamps are limited to 6 individuals per session and are very hands-on.  You can learn more about our bootcamps here.

Still have questions?

If you are still unsure if this program is right for you, tell you what I am going to do.  Send me an email and explain three things:

  1. What it is you do? (What products and services do you provide)
  2. Who it is you serve? (Who are your customers)
  3. What is your website address or Linkedin profile?

Send these to me in an email at info@expertleverage.com and I will respond quickly … typically within a few hours.